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| There is a Storm Brewing in The Cloud... |
As Chris Anderson demonstrates in his book "The Long Tail" abundance is the hallmark of any
mature industry. When most of us were still young, there were but a few choices for home audio...now
there is an entire industry that advises the consumer on the best among millions of components for
home audio and video. Yet, even though the number of vendors has exploded in recent years, few
have emerged to advise the new enterprise on the plethora of decisions faced by its IT organizations
regarding adoption of The Cloud.
Once regarded and revered for its low barriers to utilization and its relative simplicity, Web 2.0, or
The Cloud, as it has come to be known, has promised to make information more accessible, increase
its value and theoretically offer better and more finely grained security and auditability. But the truth
is that The Cloud is really a stormy place. Torrential rainfalls of useless data are the now the norm,
professional and personal lives are being flooded with countless products and applications that
distract our attention and more and more IT Professionals are Chasing Their Own "Long Tails"
attempting to control all of this new complexity.